Aging Under the Microscope

> NATIONAL INSTITUTE ON AGING: A research project turned into a report on how humans, with the help of science, are defying aging. I presented two directions, one was fashioned after a museum exhibit and the other represented a high tech science brochure — the one shown here. The project required a lot of research, looking for images that would illustrate much of the information throughout the report. It was a lot of work and a lot of fun.




Thomas Edison Museum Preservation Project

> APCO: This prestigious PR firm was looking to create a brochure that would combined fantastic archival images with a compelling message of why potential donors should reach into their pockets and be a part of such an ambitious project. The renovation and reopening of this museum completed by the millennium.



Create A Jewish Legacy

> JFGW: The assignment was create a brochure about leaving behind a legacy gift. A legacy gift (a permanent bequest for endowments) is a way to leave financial resources to Jewish organizations doing vitally important work in the community.

My goal was to give the reader a sense of looking both forward and back in their lives. Remembering traditions they grew up with and have passed on as well as seeing into the future how their gifts benefit family and community. So, each spread represents a past, present and future through imagery and quotes.




The Jewish Holidays

> JFGW: Four departments came together to create this series of booklets that explain the Jewish holidays in a very intelligent and fun way. The audience, is those who know very little about the holidays and Jewish traditions. Each book is broken into the following sections: History/background, food, music, social justice, blessings and books for kids. These booklets have been very successful and was one of the first truly collaborative projects to be developed by The Federation in its rebranding year.

My goal was to give the reader a sense of looking both forward and back in their lives. Remembering traditions they grew up with and have passed on as well as seeing into the future how their gifts benefit family and community. So, each spread represents a past, present and future through imagery and quotes.